For the Loss
From New York Magazine:
As the campaign came to an end, Trump himself was sanguine. His ultimate goal, after all, had never been to win. “I can be the most famous man in the world,” he had told his aide Sam Nunberg at the outset of the race. His longtime friend Roger Ailes, the former head of Fox News, liked to say that if you want a career in television, first run for president. Now Trump, encouraged by Ailes, was floating rumors about a Trump network. It was a great future. He would come out of this campaign, Trump assured Ailes, with a far more powerful brand and untold opportunities.
“This is bigger than I ever dreamed of,” he told Ailes a week before the election. “I don’t think about losing, because it isn’t losing. We’ve totally won.”
Nothing contributed to the chaos and dysfunction of the White House as much as Trump’s own behavior. The big deal of being president was just not apparent to him. Most victorious candidates, arriving in the White House from ordinary political life, could not help but be reminded of their transformed circumstances by their sudden elevation to a mansion with palacelike servants and security, a plane at constant readiness, and downstairs a retinue of courtiers and advisers. But this wasn’t that different from Trump’s former life in Trump Tower, which was actually more commodious and to his taste than the White House.
Trump, in fact, found the White House to be vexing and even a little scary. He retreated to his own bedroom — the first time since the Kennedy White House that a presidential couple had maintained separate rooms. In the first days, he ordered two television screens in addition to the one already there, and a lock on the door, precipitating a brief standoff with the Secret Service, who insisted they have access to the room. He reprimanded the housekeeping staff for picking up his shirt from the floor: “If my shirt is on the floor, it’s because I want it on the floor.” Then he imposed a set of new rules: Nobody touch anything, especially not his toothbrush. (He had a longtime fear of being poisoned, one reason why he liked to eat at McDonald’s — nobody knew he was coming and the food was safely premade.) Also, he would let housekeeping know when he wanted his sheets done, and he would strip his own bed.
If he was not having his 6:30 dinner with Steve Bannon, then, more to his liking, he was in bed by that time with a cheeseburger, watching his three screens and making phone calls — the phone was his true contact point with the world — to a small group of friends, who charted his rising and falling levels of agitation through the evening and then compared notes with one another.
As details of Trump’s personal life leaked out, he became obsessed with identifying the leaker. The source of all the gossip, however, may well have been Trump himself. In his calls throughout the day and at night from his bed, he often spoke to people who had no reason to keep his confidences. He was a river of grievances, which recipients of his calls promptly spread to the ever-attentive media.